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AB Tasty
The all-in-one platform for experience optimization, experimentation & personalization
Testing & QA
Intermediate
About AB Tasty
AB Tasty is a comprehensive digital experience optimization platform that combines Web Experimentation (A/B testing), Feature Experimentation & Rollouts, AI-powered Personalization (EmotionsAI, AdaptiveCX), E-Merchandising, and more. It empowers e-commerce and enterprise teams to run experiments, deliver personalized experiences, manage feature releases safely, and drive measurable revenue growth with a visual editor, AI agents (Evi), and enterprise-grade security. Trusted by leading brands like L'Oréal, Jacadi, Disney, and more for significant uplifts in revenue, AOV, and conversions.
Pricing
Popular
Enterprise
Custom
Contact sales
Use Cases
- A/B and multivariate testing
- AI-powered personalization & recommendations
- Dynamic merchandising & product discovery
- Safe feature rollouts & flag management
- E-commerce conversion rate optimization
- Emotional & behavioral audience segmentation
- Multi-channel & omnichannel optimization
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- Website
- abtasty.com
- Skill Level
- Intermediate
Categories
Tags
ab-testing
adaptivecx
conversion-rate-optimization
dynamic-merchandising
emotionsai
enterprise-cro
evi-ai-agent
experimentation-platform
feature-flags
personalization-engine
Integrations
- Shopify
- Google Analytics
- Major e-commerce platforms
- CDNs & Edge solutions
- Notion, Google Sheets
- Custom APIs & SDKs (JS, iOS, Android, etc.)
- Tech stack: React, Vue, Angular, etc.